What do Blockbuster, Autozone, Petco, All Hospitals, All Higher Education Institutions, and Government Agencies have in common? They all require you to submit your application online. Once, while I was in Jacksonville, FL, I applied for a job as a research assistant at UNF. The job required great computer skills, objectivity, a college degree was preferred, and of course, reliable transportation. Well, I’d prefer a college degree as well, but we can’t always get what we want.Let’s not get into my transportation.
I submitted my application, wrote a valiant cover letter, and waited two days before I looked up the project coordinator and left a message on her voice mail. Amazingly, she returned my call and I spent the first two rings scrambling for a quiet spot with a piece of paper and a pen.
“Wesley, I was just returning your call about the research assistant position,” she said.
“Absolutely. I just called to confirm you received my resume and was just wondering if there’s any other material I can provide,” I said, leaning back and twirling my pen. Man, that sounded pretty good. Casual, yet I was there.
“Right,” she said, “We’ve had over five hundred applicants to this position, so if you receive a call or e-mail by the end of the week, you will have made the first round.”
I sank in my chair and reeled. 500 applicants, for one position, in one city. A clerical position for a small audiology clinic reported having over one hundred, and the interview I had for a job at a car wash was a bit crowded as well. 16 other men and women sat beside me as the owners conducted their reviews. To be a car wash attendant. The ad said it was a “sales position.”
Another time, I sat down with the head photographer and his assistant to interview for a job as a second photographer. It was for a sports apparel company that manufactured hats, jerseys, novelty game-day paraphernalia. The interview went swimmingly and there was even a point where I discussed the YouTube videos I found of the companies’ employees. We shared laughs, palled around, and talked shop. I had successfully transformed from an interviewee into an interviewer, and had them answering basic questions about the position, as if they had already offered me the job. At least, the language of the interview indicated they had.
After three weeks, I received an e-mail from their HR department stating they would not be able to hire me at the time, but would keep my resume if anything came up in the future. It was a sore disappointment.
Here’s what I didn’t know then.
In the UK, there are an average of 10 applications per job listing. March 2009
In the US, the average is 12. Careerbuilder brags about garnishing around 75 resumes per position.
Job sites are in the service of providing applicants to employers, NOT the other way around. It costs to post a help-wanted ad on careerbuilder, monster, etc. These websites cater to the job creators by driving resumes and applications to their company. For paying job posters, on top of getting the cream of the crop in applications, it’s also advertising their company.
Likewise, to reverse the odds, many job hunters are turning to online recruiters, basically low-end headhunters that ask you basic information and request a resume about a specific job they have in mind for you– only to add your ping as a statistic when boasting their services to employers. Although you may never know it, these recruiters are playing a numbers game by assuming that out of every 50 applicants, one or two will shine through and meet the actual requirements of this specific job… thus the recruiter can appear to have found the candidate through some imaginary specialized process that real headhunters use… such as, I don’t know, actually searching for a qualified applicant.
You’ve gotten this far in the post, so I won’t leave you without some kind of recourse. Consider these items:
- ALL online job opportunities are a gamble of some sort. Whether you are distinctly qualified or not, you still have no control over the lottery-like task of getting your resume in front of human eyes.
- Networking is still the most effective way to get hired, even if you name drop someone you’ve never met in person. Example: “I think I’d be a great fit here. Susan over at HR told me you have a great benefits package.”
- Note: be sure to actually ask “Susan” about the benefits.
- The numbers work both ways. Submit your resume under 4 different versions of your name and different titles for your resume. Use different e-mail addresses. Just remember not to go so far as to actually be a different person! If they notice that you’ve applied 12 separate times, at the very least, they’ll be impressed with your ingenuity.
- It’s a competitive world out there. For the first few months, or even years of being employed, you’ve got to look out for number one. DON’T, however, burn bridges with people that you meet who are looking for similar positions. If you bring an equally qualified recruit on board down the road, it only looks good for you. The same goes for people who recruit you.
- Teamwork. If you are referenced by a past job seeker, do not let them down. Going above and beyond will not only make you a star player, but it makes your friend look great. Sneaky as it sounds, you gain the power of association each time your friend lands a big account, and likewise for them.
- Employers are usually too busy to get annoyed by you calling all the time. In fact, call so often that you’re on a first-name basis with the receptionist. Eventually, the hiring manager will recognize your voice and you can cut the opening dialogue and get straight to the point. In fact, that might be a good time to stage a pop-in visit.
- Do not let your guard down. Just because you might be phone buddies with the GM, doesn’t mean you can say, “Wassup, John?” In fact, the further you manage to go over the phone, the more material you will need to drive your case home in the official interview. That doesn’t mean save best for last… just find ways to reword your selling points.
- Start working before they hire you. Research the company and propose solutions for existing issues. During the interview, make a sales pitch: “If hired, I will focus the demographic with x and y, resulting in more closings with fewer calls.
Gotta run, folks! Good luck!